The Woot! conference is developed by in-house and agency folks complete with panels as well as networking activities and dinners planned so that the attendees and presenters can converse in a more intimate setting. The idea is so that attendees not only walk away with a stack of business cards but with a huge pool of friends and resources by the time the event is finished. Each agenda is carefully planned out with topics starting for a beginner audience moving into intermediate and then advanced topics so that beginners end up leaving as advanced and all those in between still walk away knowing more than when they arrived.